Performance
Performance is measured from recorded outcomes rather than from how busy a diary looks. Drives completed against drives booked, deposits taken, response times — the things that are true whether or not anyone updated a spreadsheet.
How it works
- 01
Compare booked against completed
A full diary and a good week are different things, and this is the pair of numbers that tells them apart.
- 02
Look at response time
How long a new enquiry waits before somebody touches it is the single most controllable number in a dealership.
- 03
Read conversion per person carefully
Volume and conversion pull against each other. Somebody working fewer, better decisions is not underperforming.
- 04
Use it to coach, not to rank
Every figure drills through to real enquiries. The conversation worth having is about those rows, not about the average.
Worth knowing
Nothing here is computed by a language model. The numbers are deterministic and reproducible, which is what makes them usable in a review.
A no-show does not count as contact anywhere in these figures, deliberately. It would otherwise make an unworked contact look attended to.